Kat is our Visual Merchandising specialist, collaborating with brands to create exciting shopping experiences for customers.

Passionate about retail, Kat believes that retail spaces can be improved for little or no cost by implementing good VM, repurposing fixtures and training. Experienced in the development of VM strategies, store planning principles, window concept design and training store teams, Kat brings product and marketing stories to life in the shopping environment.

Kat has delivers sessions for the Charity Retail Association and Charity Retail Learning, designing and delivering online and face to face courses on charity retail VM.

She also works with our clients to support them with developing a look and feel for their stores, advising on new shop openings, reviewing merchandising techniques and helping make the very most of their windows and shop floor space.

To find out more about Kat’s services and how she can support you, get in touch

Hear From Our Clients

St David’s Hospice, Head of Retail

It has been an absolute pleasure to work with Kat through this project, we have thoroughly enjoyed every moment of it and really do hope this is just the beginning of our working relations.

It feels a little like being in a daze at the moment. Thinking of the journey, from first seeing what the CRL had to offer and applying for that vital funding, and then yesterday seeing the reality of it all coming together. Have to be honest, one of, if not my biggest highlight through my charity retail profession.

The training package along with seeing our visions become reality is huge, offering effective, purposeful training to the retail team, staff and volunteers, along with safer, welcoming, beautiful shopping experiences, bringing Hospice care and Retail together via visuals and storytelling to our customers is beyond words for me.

St Gemma Hospice, Head of Retail

The feedback we’ve received has been very positive, with colleagues finding your conference session both engaging and thought-provoking. Thank you for sharing your expertise and helping the team look at their shops from a fresh perspective

Kat Maclennan – Visual Merchandising Associate

Kat’s display at the CRA Conference 2021

Kat & Vicki talk VM at the CRA Conference 2021

Hear From Our Clients

St David’s Hospice, Head of Retail

St Gemma Hospice, Head of Retail